The designer trade industry thrives best when the economy is thriving and driving consumer spending. The marketplace is shifting from focusing marketing on baby boomers and their love for consumer spending to their children, the millennials. This new focus on millennials works well for interior designers as this age group is just now beginning to
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Digital Transformation is not just about creating an online presence, it’s a holistic approach imperative to the luxury trade industry. Information is flowing through networks with greater intensity, luxury brands faced with the prospect of “Digital Darwinism” will increasingly experience a disconnect from customers. To make sure your business is not just dragged along or